It’s hard to find clothes that fit well, look great, and are supportive. That’s because all women have different body types and it’s hard for clothing companies to cater to everyone. Typically, at least one group of women will be disappointed because clothes don’t fit quite the way they hoped. That’s where Fabletics has stepped in.
Chances are that you’ve seen advertisements for Fabletics strewn across social media. Fabletics is Kate Hudson’s brand and she’s been doing everything in her power to cater to all different women. Fabletics specializes in a line of clothing called athleisure-wear. This line of clothing is basically meant to be comfortable clothing that women can wear no matter what activity they are partaking in. The clothing is comfortable and cute enough to wear out in public. It’s also supportive enough to wear to the gym.
Fabletics has a whole line of sports bras, shirts, yoga pants, and more. The best part is that they come in sizes XXS all the way to 3X. Kate Hudson knew that in order for her brand to be successful, she would need to cater to all different types of women. She didn’t want anyone to be left out. Women that want to wear Fabletics, have a good chance of finding something that will fit their body. When it comes to the style, there’s a wide variety of options. There’s different fits, patterns, and more. Luckily, Fabletics makes it easy. They have a Lifestyle Quiz that shows what look is perfect for you depending on what your likes, goals, and activities are. According to CNBC, Kate Hudson included the quiz because it’s helping to cater towards what her consumers want.
Fabletics has seen such success that they’re now opening up brick and mortar locations to help answer any questions that future customers may have. Workers will help customers try on clothing and find what look is best for them. They will also answer questions regarding how Fabletics operates. Fabletics is a subscription based company meaning that customers pay a fee each month and in return get cute clothing and great deals. Workers at the physical locations till talk people through what it means to be a member and will help them see all the great deals that they can get!
Overall, Fabletics is quickly becoming a leader in cute and casual clothing. That’s because Kate Hudson has helped to create a versatile clothing line that is perfect for any woman of any age.